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Bullhorn Creative Assisting in Development of Brand Strategy

Our mantra for some time now has been “Make No Little Plans. And, now, we have a valuable partner to help us realize our grand vision.

In early February, Bullhorn Creative, of Lexington, was selected to provide expert guidance in the development of a new brand strategy for the University. Their work reflects a level of boldness we need to advance Eastern at this important time in our history.

Given their ties to this part of the state and that some of their key employees have come out of EKU, they understand us and our target audiences well. They will help us broaden our base and expand our reach and reputation.

Last week, Bullhorn representatives met with an implementation team on campus to begin the work, and you’ll be hearing much more about this initiative in the weeks and months to come. Great things lie ahead for this partnership and for the University.

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Published on February 01, 2015

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